Facebook Lead Generation

Lead Generation is the process of building interest in a business's products and services. On Facebook, one can create campaigns using Lead Generation objective that allows customers to fill in a form called "Instant Form" with their contact information.

How to do it?

It is quite simple and one needs to know the following Marketing Objectives -

1.  Awareness (Brand Awareness, Local Awareness and Reach)

2. Consideration (Traffic, Engagement, App Installs)

3. Conversion (Conversions, Product Catalog Sales, Store Visits).

That's all from me..........



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